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The Knowledge Project
Master the best of what other people have already figured out. Deep conversations with the best that go beyond the usual advice to uncover the timeless principles that drive success. If you enjoy the show, please hit the follow button.
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- Les Schwab: Why Real Ownership Outperforms Experience, Capital, and Credentials [Outliers]Les Schwab
They weren’t employees. They were partners. Les Schwab didn’t build a company. He built a culture. This episode reveals how one small-town tire dealer scaled to $3 billion by turning customers into evangelists and employees into owners. Somewhere between changing his first flat tire and opening his 410th Les Schwab Tire Center, Les discovered something profound: his people weren't just working for him, they were working with him. They weren't building his dream, they were building their own. Thi