Uncovering the $7 trillion reputation economy
Masters of Scale
- Published
- February 17, 2026
- Duration
- 32:48
- Summary source
- description
- Last updated
- Apr 17, 2026
Discusses business.
Summary
Corey duBrowa spent much of his career advising some of the world’s most scrutinized leaders — from Howard Schultz at Starbucks and Marc Benioff at Salesforce to Sundar Pichai at Google. Now, as CEO of global communications firm Burson, he’s helping executives navigate a charged marketplace shaped by AI disruption, ICE activity, and nonstop reputational r…
Show notes
Corey duBrowa spent much of his career advising some of the world’s most scrutinized leaders — from Howard Schultz at Starbucks and Marc Benioff at Salesforce to Sundar Pichai at Google. Now, as CEO of global communications firm Burson, he’s helping executives navigate a charged marketplace shaped by AI disruption, ICE activity, and nonstop reputational risk. duBrowa explains why reputation remains one of the most powerful (and most misunderstood) assets in business, and how leaders should decid
Themes
- business